August 19, 2021 - Dr. Sheryl Ball and Dr. Alec Smith specialize in Neuroeconomic research and they have been working hard studying people's perceptions of COVID-19 during the pandemic.  Their research, Gender Differences in Fear and Risk Perception During the COVID-19 Pandemic was published by Frontiers in Psychology and has garnered some media attention.
     Professor Smith was highlighted on WFXR's Living Local segment.
     Additionally, Ball & Smith were interviewed about their research for an article posted to and another article in Forbes!